A resounding success in Buenos Aires: the Pink Floyd exhibition marked a cultural milestone in 2024.

The Pink Floyd Exhibition: Their Mortal Remains arrived in South America for the first time in 2024, opening at La Rural in Buenos Aires, where it quickly became one of the most popular cultural events of the year. The exhibition, which originally launched at London’s prestigious Victoria and Albert Museum, had already dazzled audiences in cities such as Rome, Madrid, Dortmund, Los Angeles, Montreal, and Toronto.

Its arrival in Argentina not only consolidated its international prestige but also positioned Buenos Aires as an attractive hub for world-class exhibitions.

Since its opening in September, the exhibition has captivated thousands of visitors with an immersive tour combining cutting-edge audiovisual technology, monumental stage sets, and more than 350 original objects from the legendary British band. Handwritten lyrics, instruments, artwork, iconic concert elements, and cover art transformed into sculptures brought to life a visual and aural narrative that moved both longtime fans and new generations.

The Argentine public responded with enthusiasm and passion, selling out dates in the first few weeks and generating a wave of social media content that further boosted the event’s popularity. Celebrities, musicians, and local art and cultural icons toured the venues, consolidating Their Mortal Remains as a must-see event on the Buenos Aires calendar.

The success of the exhibition in Buenos Aires was reflected not only in attendance figures but also in its emotional impact: each visitor took with them a part of Pink Floyd’s creative and rebellious universe, experienced firsthand through a unique sensorial experience.